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What's the Difference Between Real Estate Virtual Staging and a Staging Company?

By: Joccelyn Ortiz, Operations Manager, Prestige Real Estate Images

If you are in the process of selling your home, then you may be considering whether or not to stage it. Staging is the process of making your home look its best for potential buyers. It can be a costly and time-consuming endeavor, but it is often worth it in the end.

There are two main options for staging your home: real estate virtual staging and using a staging company. Both have their own benefits and drawbacks, and your choice will depend on your circumstances.


In this article, we will look closely at real estate virtual staging and using a staging company. We will also discuss the benefits and drawbacks of each option to help you make the best decision for your situation.

What is real estate virtual staging?


Real estate virtual staging is the process of digitally decorating a vacant home using computer-generated imagery. With this method, a designer creates a 3D rendering of the room with furniture, artwork, and accessories that can make even the most space look appealing and inviting to potential buyers. This method can help bring a room to life without the need for physical furnishings and decorating. The images can then be uploaded online, making them easy to share with potential buyers. Virtual staging can also be done quickly and cost-effectively, allowing you to get your home on the market as soon as possible.

What is a staging company?

A staging company is a company that provides physical staging services for home sellers. This involves bringing in furniture, artwork, and other accessories to transform the space. Professional stagers use an understanding of design principles to create an aesthetically pleasing presentation that reflects the style and tastes of the potential buyer. A staging company can help make a home look it's absolute best, which can attract more potential buyers. The furniture that they bring in can also add a layer of comfort and warmth that can't be replicated with virtual staging. However, the cost of this service can be a significant expense, and it requires physically bringing furniture and other items into the home, which can add time to the staging process.


What are the benefits of real estate virtual staging?


Real estate virtual staging has several benefits that can make it an attractive option for home sellers. First, it is much faster and more cost-effective than a traditional staging company. This can be particularly useful if you are in a time crunch to get your home on the market. Additionally, you don’t have to worry about the physical setup and take-down of staging items or the cost of renting furniture and accessories. Virtual staging also allows for easier sharing of images online, which can help you to reach a wider audience of potential buyers. Additionally, if any changes need to be made to the image, they can be done quickly and easily without any physical changes needed.


Check out some before and after's:


What are the benefits of using a staging company?


Using a staging company can also have many benefits for home sellers. First, professional stagers have an understanding of design principles and can create an aesthetically pleasing look that can attract more potential buyers. The furniture and accessories that they bring in can also add a layer of comfort and warmth that is often important in the home-buying process. A staging company can also be more reliable than virtual staging. With a staging company, the pieces will be physically in the home, so potential buyers can have a better idea of how the space will look at the time of viewing. It also eliminates any issues that may arise from changing digital images after viewing.


Which is right for you?


The decision of whether to stage your home through a virtual staging service or a staging company can be difficult one. Ultimately your choice will depend on your individual needs and circumstances. If you are looking for a cost-effective, fast solution, then virtual staging may be a good option for you. On the other hand, if you want a more reliable and aesthetically pleasing solution with the added layer of physical comfort, then a staging company is likely a better fit. Whichever option you choose, make sure to do some research and find a reputable company or service that offers the staging services that you need.



To wrap things up

Staging your home is an important step in the process of selling it. Each method has its benefits and drawbacks and the right decision for you will depend on your individual needs and circumstances. Real estate virtual staging can provide a cost-effective, quick resolution. On the other hand, using a staging company can be more reliable, as well as add an extra level of comfort and aesthetic appeal. Ultimately, it is up to you to decide which option is best for you and your home. Good luck!

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