According to Zillow, floor plan is the 2nd most important feature on a listing and correlates highly with capturing potential leads.
Buyers are more likely to ignore a listing that doesn't have floor plans. while over 90% of buyers said they are likely to spend more time looking at a listing with a floor plan.
DO I NEED FLOOR PLANS?
Good floor plans increase client engagement with the real estate listing. Buyers will stay looking at your listing longer and actually imagine how they would use the space. This can lead to a more serious buyer when they come see the property, which can lead to a faster offer.
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Over a third of buyers said they were less likely to inquire about a property without a floor plan.
Also, 1 in 5 buyers would ignore a listing that does not include real estate floor plans. By simply adding 2D floor plans to your listing you are maximizing the potential of a faster sale or rental.
